About this course

This was a live webinar held on July 10, 2025. The solar and storage industry is navigating uncharted waters, and uncertainty about policy and other market drivers makes it challenging to plan for success. There is good news. We are used to weathering the solar coaster and have learned a few things. This dynamic exchange between the solar and storage community and strategists from all corners of the industry shed light on the state of the market, and offered concrete tactics for growth. 

The panel discussed opportunities, including:
  • rethinking marketing strategies
  • leveraging utility and state/local partnerships
  • upskilling yourself and your workers
  • including O&M and electrification in your business
Panel: 
Amanda Bybee, CEO, Amicus O&M Cooperative
Brandon Herman, Senior Director of Field Operations, Renu Energy Solutions
JJ Sawicki, Project Manger, TRC Companies
Barrie Hanlon, Managing Director and Brand Strategist, Mayo Designs
Brian Hayden, Managing Partner, HeatSpring
Facilitator: Laure-Jeanne Davignon, Workforce Partnerships, HeatSpring

Course outline

2 modules
1 hour to complete
Module 1 • 5 assignments
Materials from Live Webinar

  • Amanda Bybee_O&M opportunities (.pdf)
  • Brandon Herman_EPC perspective (.pdf)
  • JJ Sawicki_Adding heat pumps as a service (.pdf)
  • Barrie Hanlon_Marketing strategies (.pdf)
  • Brian Hayden_4 Actions (.pdf)
Conclusion • 2 assignments
Feedback and Additional Resources

This is our last module but you still have access to the all of course materials so keep working and you'll be able to complete the course at your own pace. Enjoy the course and keep in touch!

  • Feedback: 2-minute Exit Survey
  • Certificate of Completion: Request a Certificate (members only)

Authors

Laure-Jeanne Davignon

Director of Workforce Partnerships, HeatSpring

I focus on accelerating the just transition to a carbon-free economy through national and international efforts to cultivate a diverse, highly skilled workforce. My inspiration is ensuring that the clean energy transition 'shifts the paradigm' to help address historic inequities. My strategy is helping to build effective workforce systems focused on empowering people,...

Brian Hayden

Co-Founder, HeatSpring

Co-founder and Managing Partner at HeatSpring. Brian teaches entrepreneurship at the University of Michigan College of Engineering. Brian has business degrees from the University of Michigan (BBA) and Babson College (MBA). He loves education, clean energy, and entrepreneurship.

Amanda Bybee

CEO , Amicus O&M Cooperative

Frequently asked questions

Full FAQ
How does this course work?
This is a free course. Pre-order today to access the link to the live event on July 10, 2-3:30 ET
How long do I have access to the materials?
For free courses there is no guarantee for how long the course materials will be available.
Is there a certificate of completion?
Certificates of completion are only provided to HeatSpring Membership subscribers. This course has not been approved by any credentialing organizations (NABCEP, AIA, USGBC etc) for Continuing Education Credits (CEUs). This course is for self education purposes only and completion does not indicate a level of professional expertise or credential.
Can I register multiple people?
Yes, this is a free course so you can share this page with other people from your team.

Free

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